Cookie Policy
Last updated: March 1, 2026
What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website operators information about how their site is being used.
Cookies can be "persistent" (they remain on your device until they expire or you delete them) or "session" cookies (they are deleted when you close your browser). They can also be "first-party" (set by the website you are visiting) or "third-party" (set by a different domain than the one you are visiting).
How We Use Cookies
InstaPeep uses a minimal number of cookies and similar technologies to operate our website and provide our services. We are committed to using only the cookies that are necessary or beneficial for your experience.
Essential Cookies
These cookies are necessary for the website to function properly and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences, selecting a theme, or using our tools.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| theme | Stores your preferred color scheme (dark/light mode) | Persistent (1 year) | First-party, localStorage |
Analytics Cookies
We use Google Analytics (via Google Tag Manager) to understand how visitors interact with our website. These cookies collect information about page visits, time on site, and how you arrived at our website. All information is aggregated and anonymous — we cannot identify individual users from this data.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _ga | Distinguishes unique users for Google Analytics | 2 years | |
| _ga_* | Maintains session state for Google Analytics | 2 years | |
| _gid | Distinguishes unique users (24h window) | 24 hours | |
| _gat | Throttles request rate to Google Analytics | 1 minute |
Advertising Cookies
We use Google AdSense and Google Ads to display advertisements and measure advertising performance. These services may use cookies to show you relevant ads based on your browsing activity across different websites.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| __gads | Serves and measures ad interactions via Google AdSense | 13 months | |
| __gpi | Stores Google Publisher tag data | 13 months | |
| IDE | Used by Google DoubleClick to track ad interactions | 13 months | |
| NID | Stores user preferences for Google ads | 6 months | |
| _gcl_au | Used by Google Ads conversion tracking | 90 days |
Third-Party Cookies
In addition to our own cookies, third-party services embedded in our website may set their own cookies. These third parties include:
- Google (Analytics, Ads, AdSense): Google may collect data about your browsing behavior to provide analytics insights and serve personalized advertisements. For more information, visit Google's Cookie Policy.
- Google Tag Manager: This service manages our analytics and advertising tags. It may set cookies for configuration and tracking purposes.
Managing Your Cookie Preferences
You have several options for managing or disabling cookies:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically:
- View what cookies are stored on your device
- Delete some or all cookies
- Block all cookies or only third-party cookies
- Set your browser to notify you when a cookie is being set
Here are links to cookie management instructions for major browsers:
Google Ad Personalization
You can opt out of personalized advertising from Google by visiting Google Ads Settings. You can also visit aboutads.info to opt out of third-party advertising cookies from many different advertising networks.
Do Not Track
Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that they not track your browsing activity. InstaPeep respects DNT signals when possible, though please note that third-party services like Google may handle DNT signals differently.
Cookies We Do NOT Use
To be transparent about our practices, here are some things we explicitly do not do:
- We do not use cookies to store your Instagram credentials (we never ask for them)
- We do not use fingerprinting or device identification technologies to track users
- We do not sell cookie data or personal information to third parties
- We do not use cookies to track your activity across other websites (only Google's third-party cookies may do this as part of their advertising network)
- We do not store any Instagram content, user data, or search history in cookies
Data Retention
Cookies are retained for the duration specified in the tables above. First-party cookies (like your theme preference) are stored locally and can be cleared at any time. Third-party cookies are managed by their respective providers according to their own retention policies.
Children's Privacy
Our website is not directed at children under the age of 13. We do not knowingly set cookies on devices belonging to children. If you are a parent or guardian and believe your child's device has collected cookies from our site, please contact us and we will assist you.
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
- Email: [email protected]
- Website: instapeep.com